While the Tour de France has only just begun, the XENTAURIX team has already completed an extensive roadshow across the Gulf region. Over the past few weeks, our Middle East Sales Managers, Mark Barkey and our XENTAURIX Product and international Sales Manager Marco Mueller visited customers, partners, and prospects throughout the United Arab Emirates, Qatar, Bahrain, and Saudi Arabia.
The tour provided an excellent opportunity to strengthen long-standing relationships, discuss upcoming projects, and present the latest Made in Germany innovations from artec technologies AG. Particular focus was placed on the newest AI-powered capabilities of the XENTAURIX Media & Broadcast Logger, demonstrating how modern Media Intelligence solutions are transforming traditional compliance recording into a powerful platform for content analysis, monitoring, and business intelligence.

Under the theme „XENTAURIX – Monetize the Future of Media Intelligence,“ customers gained exclusive insights into advanced AI technologies including speech-to-text, multilingual translation, face and speaker recognition, automated metadata generation, intelligent content analysis, and real-time media monitoring. These innovations enable broadcasters, media organizations, telecom operators, regulators, and government agencies to unlock entirely new business opportunities from their media assets.

The roadshow also highlighted the advantages of artec’s regional presence through its Dubai office, ensuring fast local support, close customer collaboration, and rapid project implementation throughout the Middle East.

As part of the tour, customers and partners were personally invited to visit artec technologies AG at IBC 2026, Hall 7, Booth C39, where the complete XENTAURIX platform and its latest AI innovations will be demonstrated live.

We would like to thank all our customers, partners, and industry friends for their warm hospitality, valuable discussions, and continued trust. We look forward to welcoming you at IBC 2026 and to shaping the future of AI-driven Media Intelligence together.